How Jessica Alba Got Her Sundance Style

Inspiration: A modern undone look, perfect for an evening out

How to get the look: On wet hair, Campora used Fekkai Coiff ™ Strong Hold Volume Mousse. He blow dried the hair using his fingers in order to create texture. Next, he wrapped hair around a hair stick to the back of the head and locked it into place. Campora then diffused the hair at the roots. After hair sat for ten minutes, he took the stick out and applied Fekkai Au Naturel Dry Shampoo. With his fingers, Campora created even more texture at the roots by tousling the hair. Campora secured a messy bun using bobby pins to the back of the head and added an elastic headband to give a fresh, defined look. Finally, he sprayed Fekkai Sheer Hold Hairspray throughout the hair to set the style.

Fekkai Products: Volume Mousse ($23) Dry Shampoo ($23) Hairspray ($35) Available at Nordstrom, Neiman Marcus, Saks Fifth Avenue and Fekkai.com

Cast member Jessica Alba poses at the premiere of "The Killer Inside Me" during the 2010 Sundance Film Festival in Park City, Utah January 24, 2010. REUTERS/Mario Anzuoni