Tuesday, March 27, 2012

Face Time

by Lindsey Wagner
NY Correspondent

(New York) Let’s face it. We live fast-paced lifestyles.  Whether you’re stuck in the office all day, playing super mom or jet setting across the world to Europe, your skin takes a toll.

“We do more, so we expect more in our daily lifestyle and I expect more out of my skincare,” said Mally Steves Chakola, founder of M. STEVES.

Mally actually found the key ingredient, Rose Hip Seed Oil or RHSO, for M. STEVES by accident. While shopping at her local health food store, she grabbed RHSO instead of pure rose oil, one of her favorite childhood scents. Realizing her mistake at home, she decided to use the product anyway, mixing it with various creams and moisturizers.

After just two weeks of using RHSO, Mally discovered something amazing. The scar on her leg, a result of a horrible car accident years earlier, had almost completely disappeared.

Rose Hip Seed Oil is a natural, power-packed oil filled with natural linolenic, linoleic and oleic acids (Omegas 3, 6 and 9), Vitamin E and potent antioxidants and anti-inflamatories. Often called, “youth in a bottle,” RHSO helps improve the appearance of wrinkles, scars and sun damage.

Wanting to create a skincare line that fit into any modern woman’s lifestyle and now armed with the powerful ingredient, RHSO, Mally set out to create a skincare line that would deliver exactly what a modern woman wanted: products that do it all.

M. STEVES is a line of five multi-use, multi-benefit products. The first, which can be added to any product or used solo, is the RHSO Power-Packed Ultra Nourishing Boost ($48). You can add a few drops to any of the M. STEVES products (or your own for that matter).

 Mally also brings us the RHSO Power-Packed Purifying Cleanser ($28) that removes makeup, dirt and oil, without leaving your skin feeling dry and flaky. We recommend using it with your Clarisonic at home.

Other products include the RHSO Power-Packed Multi-Benefit Moisturizer ($38) and the RHSO Power-Packed Anti-Aging Serum ($46).

Finally, our favorite, the RHSO Power-Packed Reviving Exfoliator ($36), is a product that might upset your facialist. This all-in-one exfoliator offers the benefits of microdermabrasion, a peel and a deep-cleansing mask. It’s literally a facial in a jar.

“I created skincare for the modern woman because I am a modern woman. I am a sister, daughter, friend, partner and businesswoman. I’m a lawyer. I’m a yogi. I’m a thousand things,” she said.

With bikini season around the corner, you’ll also be happy to know that M. STEVES can be used anywhere on the body. The entire M. STEVES line has no synthetic fragrances, dyes, sulfates or parabens.

M. STEVES, www.msteves.com