A release from kaplanMD Skincare: Until recently, most skincare products have focused only on anti-aging and environmental protection. Studies now show that hormonal changes affect both men and women and begin in the late 20’s and early 30’s. If we want our skin to look 30, in our 40’s and 50’s, we need to start early! To achieve maximum results, we should begin caring for our skin before this transition even starts.
kaplanMD Skincare, top beauty lifestyle brand committed to changing the way your skin transitions, is the first skincare line of its kind designed to treat all three causes of aging – time, environmental damage, and hormonal imbalances. kaplanMD was created by Dr. Stuart Kaplan, M.D., a renowned Beverly Hills dermatologist who has been treating some of Hollywood’s biggest stars for over twenty years.
Hormones are what maintain and regulate the production of Collagen, Elastic Tissue, and Hyaluronic Acid, and these are the key elements that keep skin looking young and beautiful. Hormonal imbalances cause a decline in production of these important components. When Dr. Kaplan discovered the role of hormones in relation to aging skin, he was also to identify the twelve symptoms associated with hormonal imbalances. These symptoms include accelerated formation of fine lines and wrinkles; adult acne; flushing/redness; loss of firmness; loss of elasticity; thinning, colorless or translucent skin; dull, lackluster skin; uneven pigmentation; dry, dehydrated skin; and facial hair growth.
Upon this discovery, Dr. Kaplan felt compelled to help his clients combat this important factor of aging which has long been overlooked. It was then that he started developing the kaplanMD skincare line. When asked why he was starting a skincare line when the market is already saturated with new products, Dr. Kaplan answered, “I simply could not find a product out there that prevented and treated the skin symptoms my patients were seeing.”
After four years of research and clinical trials, kaplanMD made its debut with seven easy-to-use products, each contain ten potent active ingredients to treat all three signs of aging. Every kaplanMD product contains Dr. Kaplan’s exclusive Phytogenic Triactive Complex. The Phytogenic Triactive Complex is made from soy, which firms and plumps skin; grapeseed, a powerful antioxidant that fights free radicals; and black cohosh, which has superior anti-aging benefits.
kaplanMD is a balanced diet for your skin. With regular use, signs of aging caused by hormonal imbalances such as accelerated formation of lines and wrinkles, loss of firmness and elasticity, and uneven pigmentation will begin to fade, says kaplanMD. kaplanMD products are at Fred Segal, Neiman Marcus Beverly Hills, and online at www.kaplanmd.com.