Yes, We Need a New Jean: Frank Mechaly, redefines couture “distressed” with the introduction of 575 Denim, a vintage-inspired denim line.
Mechaly'’s “"jeanology"” spans three generations, with his father, David Mechaly, at the helm of Blue Cult. In 2000, at the age of 28, Frank moved from his native France to join the family business, spawning his own signature collection for Blue Cult called Sacred Blue. After two years as the creative force, Mechaly partnered with Shaun Hurley, an executive member of the Sacred Blue sales team. The partnership has fostered the birth of 575.
Mechaly and Hurley have created a full line of hand finished denim for men and women. From the wash, to the sanding, grinding, open ended seems, and vintage rivets and buttons, the wear and tear is done for purpose. “The Painter” is splattered with white paint, “The Farmer” appears to have been through many a day’s work. Each style is the essence of “one-of-a-kind,” with a unique flare and phenomenal fit for every “body.” 575 Denim will launch on January 1, 2005, with initial availability at Barneys New York.
