Monday, January 29, 2007

Hostess With the Mostest:
Fashionista Jessia Alba

Jessica Alba hosted a cocktail party with Elizabeth Rickard and Binith Shah at LA boutique Iconology to launch Rickard Shah’s limited edition Icon Collection.

The Icon Collection features Rickard Shah’s popular peep toe style, regularly worn by fashion icons such as Jessica Alba, Kate Winslet, Ziyi Zhang and Rachel Bilson, made in six limited edition colors & fabrications including eggplant satin ($625), emerald green satin ($625), gunmetal metallic leather ($625), antique gold metallic leather ($625), beige silk shantung ($650) and silver lizard ($850).

The shoes can be ordered through the month of February at Iconology (323) 965-9666 and can be customized with the owner’s initials on the soles for a unique, personal touch. Twenty percent of the proceeds from sales of the Icon Collection will benefit Keep A Child Alive (, a charity Alba personally selected to partner with for the occasion.

Alba wore Sonya Ooten Jewerly to the event, which was held on January 24th, 2007. (She wore: Sonya Ooten 14k Gold Imperial Triangle Cap Drop Earrings with Miner-Cut Smokey Quartz, retail: $495.00 Alba also wore a brown silk cocktail dress with crystal accented straps and black silk sash by Alber Elbaz for Lanvin. Of course, she also wore Rickard Shah’s gunmetal leather Icon heels($625) (Photo by: Philip Cuenco, courtesy of Film Fashion; double click on image to enlarge)