BeansTalk Biz Newsletter

BeansTalk News: Daily news on fashion, beauty, film, television, books -- all media -- and anything else of relevant interest. (View the current month in its news entirety by clicking the date under Archives.)

Wednesday, December 12, 2007




























Worn Free All Retro
and Cool and Cute,
Simultaneously
.

We’ve been introduced to: Worn Free, a rock and roll T-shirt label with a mission to resurrect the most iconic shirts of our time. Worn Free reproduces vintage tees famously worn by such rock legends as John Lennon, Joey Ramone, The Doors, Frank Zappa, Blondie’s Debbie Harry and Joan Jett, among others.

Founder Steve Coe is based in Los Angeles and has spent more than a decade combing worldwide photo archives of music and style icons to learn what they’ve been wearing in order to bring it straight to us. Worn Free’s images as well as shirts are growing rapidly. Celebrity clients include Jennifer Aniston, Keith Urban, Ryan Gosling and Eva Mendes.

Worn Free has been seen on characters on HBO’s Entourage as well as on one of BeansTalk’s favorite shows, TBS hit My Boys.

Here’s an about us from their site:
They’ve Given You the Shirts Off Their Backs.

Launched in 2005, Worn Free is a rock and roll T-shirt label with a simple mission: to resurrect the coolest shirts of all time.

Worn Free reproduces original tees famously worn by such rock legends as John Lennon, Joey Ramone, The Doors, Frank Zappa, Blondie’s Debbie Harry, Gram Parsons, Johnny Ramone and Joan Jett, among others – and regularly adds fantastic new images (of fantastic old shirts) to its catalog.

Celebrating punk fury, hippie utopianism, psychedelic excess and art-pop whimsy – not to mention the eye-popping graphics of celebrated artists like John Van Hamersveld – Worn Free shirts express the insurrectionary spirit of rock and roll in all its forms.

We’ve spent more than a decade combing worldwide photo archives of music and style icons, learning what they’ve been wearing and bringing it straight to you. In the process, we’ve built an extraordinary collection of images – which grows every day.

Everybody’s With the Band.

Emblazoned with slogans and images that form a secret history of cool, Worn Free T-shirts aren’t just fashion statements – they’re cultural signposts, part of a revolutionary past that laid the groundwork for modern pop culture … which makes them every bit as relevant today as they were in the turbulent, boundary-smashing ’60s and ’70s.

That’s why you’ll see Worn Free shirts adorning today’s trendsetters – like Jennifer Aniston, Desperate Housewives’ Teri Hatcher, The O.C.’s Mischa Barton, new Superman Brandon Routh, Pearl Jam’s Eddie Vedder, Steve Jones (Sex Pistols, “Jonesy’s Jukebox”), buzz band The Kaiser Chiefs, rising star Sienna Miller, country phenom Keith Urban, Heather Graham and many others.

Fully Legal, But Criminally Comfortable.

Worn Free believes passionately in giving credit where credit is due. We’ve scrupulously obtained the approval of everyone with legal rights to the original designs and images.

The tag inside each shirt is a sticker resembling a backstage pass, featuring either a photo of a rock star wearing the original shirt or a rendering of the design, with information documenting its initial date, artist and venue.

But despite their stellar images, these are no museum pieces. Made of fine, luxuriously soft cotton, Worn Free shirts are also decadently comfortable – and fit like your old favorites the first time you slip them on.


We love their website, you must check it out: www.wornfree.com