So L.A.

Emily and Katie of the emerging Label Los Angeles


Lending Local Support


A woman standing next to me in line during fashion week last night sighed, "It's really all about N.Y. I think all fashion is in New York." Please. It's so not.

Now you can not only own the best of L.A. designers in L.A., but from anywhere the internet is. Los Angeles-based designers get the recognition they deserve at Label Los Angeles www.labellosangeles.com.

This sweet site not only gives the 411 on emerging designers and trend reports, but also sells their wares. Label Los Angeles adds new talent every month. Emily Heintz and Katie Bogue, conceived the idea while entrepreneur students at the Fashion Institute of Design and Merchandising (FIDM).

With retail price ranges from $30 to $300, nearly everyone, from nearly anywhere, can shop on-line. Hey! General Norman Schwartzkopf does (he told BeansTalk!). Labels Los Angeles ships order within 24 hours. Returns and exchanges within 30 days of purchase. Designers include: Amy Tangerine, Blue Angels, Bluebird, Capital Tailors, Dead Sexy, Diane Yang, Dragonfly, Ella Moss, Eisbar, Emerge, Farmer, Fresh Los Angeles, Grail, Grey Ant, Hudson, Kimberly Faith, KKornbread, Lacey J., Little Mama Baby Dude, Oligo Tissew, Red Engine, Sha, Sweetees, Under, Yanuk, Zingaro, and others.