MTV's Laguna Beach “Laguna Beach” Gets Third Season
From MTV: MTV: Music Television today announced the greenlight for a third season of the hit series “Laguna Beach: The Real Orange County,” returning in 2006. The network also greenlit new reality drama series “8th & Ocean,” set to premiere in Q1 ‘06.
From the team behind MTV’s genre-bending series “Laguna Beach,” “8th & Ocean” will capture the real lives of the cast but will have the look and feel of a scripted drama. Telling the story of 10 young male and female models living together in a beachfront apartment complex while enduring the cut-throat world of fashion, this reality drama is shot in the style of a narrative film, but with an “indie edge.” There are no interviews or confessionals – the stories are told purely through probing camerawork, eclectic music and unscripted dialogue.
Every year thousands of potential models converge on the sun-drenched, bikini-clad town of South Beach, Miami with the hopes of making it big. Drama unfolds when competitive and interpersonal relationships heat up as these aspiring models hustle off to casting calls, sexy photo shoots and client go-sees while enjoying the seductive South Beach scene. Their agency, Irene Marie, a pioneer in the modeling industry in South Beach, and its booking agents work to guide these naïve and often self-doubting models in the hopes of turning them into successful pros. Underneath their flawless looks lies a bed of insecurity, uncertainty and apprehension about succeeding in this new world, but ultimately only the strong will survive.
All living in agency-owned apartments, the models work to make their dreams come true while dealing with the highs and lows of this demanding business. And with six girls in one apartment and four guys in another, competition and emotions are sure to boil over in these tight quarters.
“
Laguna Beach” has proven to be not just a ratings winner, but also a franchise success for the network. Through 11 weeks, the second season of “
Laguna Beach” has reached more than 73 million viewers (P2+) and is the most watched program in its time period (Mon
10-10:30pm) among P12-24 across all of television, even out-delivering broadcast. In addition, the first season DVD is one of the top selling TV on DVD’s this year, selling more than 300,000 units to-date. Since the second season premiere, MTV.com’s site-wide traffic for “Laguna Beach” content has generated more than 90 million page views to-date, while “Laguna Beach: The After Show” served nearly 6.3 million streams on the broadband video channel MTV Overdrive.
The season finale of “Laguna Beach: The Real Orange County” is scheduled for Monday, November 14, 2005 at 10 p.m.
“8th & Ocean” was created by Liz Gateley. Tony DiSanto, Liz Gateley, Andrew Hoegl and Jonathan Singer are Executive Producers. Billy Taylor serves as Co-Executive Producer. Nicole Vorias serves as the Development Executive for “8th & Ocean.” George McTeague is Supervising Producer.
