Wednesday, September 19, 2007

As if the celebrities attending the Silver Spoon Penthouse before the Emmys last week were not in a good enough mood… they were especially good-spirited after sampling the wine served by our friends at Vinturi. Vinturi was there gifting their beautiful aerators when BeansTalk stopped by.

Vinturi is an innovative new wine aerator which instantly decants wine and releases its intended flavors and aromas. Vinturi is notable for its sleek, elegant design which is designed to accelerate the traditional aeration process. By using it, consumers harness all the benefits of allowing a wine to breathe in the time it takes to pour a glass. “Wine opens up and tastes better when it has been allowed to breathe,” said Rio Sabadicci, Vinturi’s inventor. “Vinturi accelerates the breathing process, enabling consumers to fully enjoy their wine from the very first sip, rather than waiting an hour or more for traditional decanting.” Consumers simply hold Vinturi over a glass and pour wine through.

Benefits of Using Vinturi
Vinturi instantly delivers a better bouquet, enhanced flavors and smoother finish. Any wine that benefits
from aeration will be improved by Vinturi:
• Better bouquet: Sample the nose of the wine. You’ll appreciate the subtle aeromatic differences
and the full aroma of the wine. Vinturi allows wine to display its intended aromas.
• Enhanced flavors: Take a sip. Vinturi aerated wine tastes better, richer and more expensive;
more flavorful with better mouthfeel.
• Smoother finish: Vinturi aeration is very effective at softening tannins which results in a
much more pleasant finish. Any bitterness or bad aftertaste is reduced or eliminated.

According to an independent double blind tasting conducted by Vinquiry Wine Analytics in Napa, “The
same bottle of wine treated with Vinturi was higher in overall flavor intensity and mouthfeel...higher in
red color intensity and overall aroma intensity...more true to type and of higher quality.”

Vinturi is already endorsed and available at more than two dozen Napa Valley wineries, including: Acacia Vineyard, Alpha Omega Winery, Atalon Winery, Beaulieu Vineyard, Bouchaine, Charles Krug, Cline Cellars, Clos Pegase, Cornucopia, Elan Vineyards, Envy Wines, Freemark Abbey, Hope and Grace Wines, Luna Vineyards, Markham Vineyards, Merryvale, Moon Mountain Vineyard, Peju Province Winery, Regusci Winery, Robert Mondavi Winery, Sterling Vineyards and V. Sattui Winery.
Patent-Pending Design

The suggested retail price is $39.95 and is available at